Ajibola Danladi, better known as Danny Young, a Nigerian musician, recently made a big claim about how social media has changed the Nigerian music business. Danny Young said in a recent podcast that social media has been a key factor in ending the oppression artists have historically faced in the business. His remarks come after he talked about a personal experience in which a strong person took him off of a list of nominees for an award.
Danny Young, who made noise in the Nigerian music scene with hits like “Oluwa Ni” and “My Heart,” has spoken out about the problems artists face in a business that is often controlled by powerful managers. In his most recent show, he talks about how social media sites have changed the music business by giving independent artists more power and exposure and taking control away from a small group of people who used to control it.
In his podcast, Danny Young talked about a specific event that showed how the business has problems that affect everyone. He said that someone with a lot of power took him off of a list of nominees for an award, even though he was talented and worked hard. He said that this was a clear example of how powerful people in the business could control opportunities and attention, leaving talented artists who deserve it on the sidelines.
But Danny Young thinks that social media has changed everything in this way. He said that the rise of social media sites like Instagram, Twitter, and YouTube has given artists more power by giving them direct ways to connect with their fans and show off their work. Because of this change, artists aren’t as dependent on traditional business gatekeepers, who used to be able to say which artists would succeed or fail.
Social media lets artists interact directly with their fans, which has helped them build their own names and become known outside of the traditional ways of doing things in the music business. Danny Young says that social media has helped him get past the problems that used to stop many great artists. It has given artists a way to be seen and have an impact, letting them promote their work, talk to fans, and find success on their own terms.
Also, Danny Young’s comments are part of a larger trend in the music business: social media is now an important part of promoting an act. The digital age has brought about a new era of marketing and distributing music. Now, artists can reach fans all over the world without just relying on traditional media and people in the business.
People say that social media has opened up new possibilities, but it has also brought about new problems. Artists have to figure out how to be present and interact with people online while competing in a digital place that is getting more and more crowded. Even with these problems, most people agree that social media has given musicians more power and made the playing field more level than it used to be.
In short, Danny Young’s claim that social media has stopped oppression in the Nigerian music industry shows a big change in how artists run their businesses. Social media has changed the music business by lowering the power of traditional gatekeepers and giving fans direct ways to interact with artists. For artists like Danny Young, the digital change has been a key part of getting past problems and succeeding in a tough field.