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Meta Ventures into Metaverse Gaming with Advanced Generative AI Integration

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Meta is about to revolutionize the gaming experience inside the metaverse. It announced plans for the integration of advanced generative AI technology into VR, AR, and mixed reality games. That will be a leap in a big way toward rejuvenating Meta’s metaverse offerings by zeroing in on researching and prototyping novel customer experiences. Bringing along dynamic in-game scenarios that evolve with every session, they promise gamers new and unique adventures every time they play.

As a metaverse gamer, you will be able to engage in open-exploration gameplay—there are no predetermined paths to take, unlike how conventional games go. This is reflective of the expansive nature of the metaverse itself.

First and foremost, Horizon will be Meta’s first major ecosystem, which specializes in metaverse games, apps, and creative tools. Further down the line, Meta may expand to include cross-platform games and experiences—including those on smartphones and PCs beyond its owned and operated offering.

On the continuous quest to have a metaverse project that will set it outstandingly, Meta is banning a new initiative. It faces challenges of traction for its Horizon mixed reality platform and results in huge billion-dollar operating losses.

Mark Zuckerberg announced that generative AI was one of the key long-term investments for Meta and he’s committed to heavy investment in this new bet.

However, he indicated that Meta expects the company to take years before seeing a significant return from the extensive use of generative AI. The move brings Meta into league with other companies, such as Inworld and Artificial Agency financed by Disney, already working to integrate generative AI into game development for rendering enhanced in-game dialogues and narratives.

This is where, in the near future, we will see more tech giants heading to integrate generative AI in a metaverse with all the dynamism of experience creation for its more than 600 million global metaverse users as reported by Embryo.com.

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